Austin amy. Tascon.

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3 media

Transcript of Austin amy. Tascon.

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3 media

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welcome to lainformacion.com

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USERS ROBOTS

PROFESSIONALS

Three different actors to

produce, rank and “read” the

audiovisual elements

Producers and spectators

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the robots and algoritms

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- Our systems monitor in real time the activity of more than 1,500 sources (blogs, radio, websites, social networks ...).

- Also organice more than 5,000

texts, videos and graphics that

introduce lainformación.com in our

system every day

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- Analyze real-time trends in the

consumption of information from

readers.

- Personalized information on

thousands of topics organized

- The algoritms are designed in part

by journalists.

- Automatically catalogue

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the newsroom

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- A newsroom of 30 journalists

- Old and new professional profiles

- Mobile journalist, graphic artists,

video editors

- Digital natives with blogs and twitter

- Some of them are “brands”

- But above all, journalists

- A lot of own reports, videos and

infographics every day

the newsroom

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strong design

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new narratives

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infographics

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with innovative panoramic

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the readers

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exquisite corpseCadaver exquisito

A collective literary experience in Facebook and Twitter

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a media with “status”

HAPPY

Emotive communication isn´t frecuently in the newspapers

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strong integrated social networks

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each channel has is own lenguage

More that 100.000 followers in twitter

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new devices

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million unique users month

Nielsen panel and Google Analytics

Ago. Sep. Oct. Nov. Dic. Ene. Feb. Mar. Abr.0

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