Capability Presentation _Arvind Kotte

www.marketsandmarkets.com

MARKETS AND MARKETS CAPABILITY PRESENTATION


MarketsandMarkets is a global market research and consulting firm publishing ~800 strategically analyzed market research reports annually.

We work with 80% of the Global Fortune 500 companies.

We cater to the market research needs of Big 4 business advisory firms as well as other leading management consulting firms, private equity firms and investment banks.

Markets and Markets is divided into 10 research units segregated by industry verticals. Each unit manages a defined portfolio as well as collaboratively work on some of the key emerging markets across the industries. A quick snapshot of our industry research units is as follows:

INTRODUCTION

WHO WE ARE?

AGRICULTURE

AUTOMOTIVE & TRANSPORTATION

AEROSPACE & DEFENSE

FOOD & BEVERAGE POWER & ENERGY

SEMICONDUCTOR & ELECTRONICS

CHEMICALS & MATERIALS

HEALTHCARE IT

MEDICAL DEVICES, PHARMA &

BIOTECHNOLOGY

INFORMATION & COMMUNICATION

TECHNOLOGY

Our Vision To be the most preferred market research partner for organizations across the globe

Our Mission To help our clients grow by providing quality market intelligence services


STRONG FOCUS ON EMERGING MARKETS, TECHNOLOGIES AND SOLUTIONS WITH HIGH GROWTH POTENTIAL

OUR VALUE PROPOSITION | MAXIMIZING OUR CLIENT’S ROI

FLEXIBILITY IN CUSTOMER SERVICING IN TERMS OF PRODUCT OFFERINGS, RESEARCH SUPPORT, & SALES SUPPORT

COST COMPETITIVENESS: DELIVERING BETTER QUALITY AT A LOWER PRICE

Future Opportunities

Which are the next high growth pockets?

Technology Advancements

Which technologies are gaining traction?

Placing the Right Bets

Are you making the right Investments?

Competitive Action

What are your peers doing that will alter the market landscape?

!

High Growth Niche Markets

Determine tomorrow’s high growth markets today

Disruptive Technologies

Help you identify technologies of tomorrow

Industry Tracking

Keep a tab on events that impact your business environment

Insights

Provide you with analysis and insights to make smart moves

YO

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EN

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• Over 60% Monopoly Reports • Easy analyst access • Free Customization Services • Reports on demand

• Dedicated Account Managers • In-depth reports covering global geographies • Extensive database of over 2000 syndicated studies

across 10 industry verticals


Click to View our List of reports

You will be routed to the online portal

10,000+ MARKET VIEWS PROVIDED THROUGH OUR LIBRARY

• Choose from 450+ reports over the subscription period • 300+ published reports already in database • 200+ reports in pipeline for the year 2015-16 • Minimum 15 new reports added every month

• Over 2000 company/competitive profiles • Each report spans over 120+ Pages • Thousands of market tables, charts, and info graphics • Free Analyst Support

4-L

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PO

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FO

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LEVEL 1

LEVEL 2

LEVEL 3

LEVEL 4

IN-DEPTH STUDIES OFFERING 4-LEVEL OF GRANULARITY RESULTING IN UNMATHCED NUMBER OF MARKET VIEWS

• In-depth market analysis, dynamics, & trends • Value Chain and Ecosystem Analysis • Industry Standards & Regulatory Frameworks

• Opportunity Assessment • Competitive Landscape and Profiles • Analyst Insights

+

OUR ‘ICT’ RESEARCH COVERAGE

MOBILITY NETWORKING &

COMMUNICATIONS SECURITY CLOUD AND

STORAGE

SOFTWARE AND SERVICES

DATACENTER TELECOM ANALYTICS

INDUSTRY VERTICAL MARKETS

MAIN MARKET

COMPONENTS TECHNOLOGY SOLUTION SERVICES

ALLIED MARKET

TRANSPORTATION

HEALTHCARE BFSI &

GOVERNMENT OTHERS

POWER AND ENERGY

EDUCATION AEROSPACE AND

DEFENSE

MEDIA AND ENTERTAINMENT

CONSUMER AND RETAIL

TELECOM AND IT

INDUSTRY COVERAGE

LATIN AMERICA MIDDLE EAST AND AFRICA

ASIA PACIFIC EUROPE NORTH AMERICA

GEOGRAPHY COVERAGE


OUR OFFERINGS (1/5): SYNDICATED REPORTS

Premium Market Insights

Market Trends and Dynamics

Value Chain & Ecosystem Analysis

Market Size and Forecast

OUR LIBRARY

Segment-wise Market Analysis

Competitive Landscape

Vendor Assessment/Profile

By Type/Technology/Application

By Solution/Service

By Industry Vertical/End-User

By Geographies – Regions/Countries

Product Launches/Expansions

Strategic Alliances (M&As/JVs)

Other Competitive Trends

Products and Services

Key Financials

Strategy and Development

REPORT STRUCTURE

OUR VALUE PROPOSITION

Free additional customization of 10%, that is, ONE week of Analyst support, with every study

Unlimited Analyst access for clarifications and discussions

Exhaustive global analysis, thus minimizing the need for further market research

Competitive pricing for the reports enables our clients to invest according to their usage

2000 Strategically Analyzed Reports

800 Annual Report Additions

70000+ Market Segments Covered

10 Key Verticals

280+ ICT Domain Reports

60% Monopoly Reports

900+ Industry Analysts


OUR OFFERINGS (2/5): REPORTS SUBSCRIPTION

Database of Market Insights

Unlike other Databases of market numbers, it is a database of Strategically

Analyzed Market Studies.

Your first interaction with High Growth Emerging Markets

Our database of more than 60% monopoly reports gives you first hand access to most

promising markets and allied segments

Highly Flexible Sales Support

For efficient utilization of our subscription, we will allocate dedicated support personnel to our subscribers

Maximizing your RORI (Return on Research Investment)

Our subscription ensures maximum value for minimal investment, thus

providing access to a plethora of research studies

Ready-for-Business Market Intelligence

With analysis already in place, you need to carry out minimal analysis before putting

data to business use. SUBSCRIPTIONS

Access to a specific number of reports for a certain amount

Choose reports from any domain across MnM

Additional Analyst Hours for customization

Suggest report titles with Content semi-customized to your need

PICK ‘N’ CHOOSE

ADVANTAGES

OPTIONS

Access to all published work on a particular area like Cloud, Data Center, Analytics, Networking, etc.

25+ reports existing & 15+ reports planned in each sub-domain

Additional Analyst Hours for customization

SUB-DOMAIN ACCESS

Access to all published work for a domain like IT & Telecom, etc.

Option of complete MnM Library access

2000+ existing reports across domains & 800+ planned for the year

Additional analyst hours for customization

DOMAIN/LIBRARY


OUR OFFERINGS (3/5): CUSTOM RESEARCH

Market Opportunity

& Pricing Analysis

Market Trackers and

Channel Studies

Competitive Intelligence

Services

Business & Investment

Case

End-User Analysis

Go-To-Market

Roadmap

• Expertise conducting research across Supply & Demand side, including focus groups surveys and depth interviews

• Over 10,000 primary interviews annually for 800+ studies

• Database of more than 15,000 key industry players

• In-house research expertise across 12 industry verticals and horizontals

PRIMARY RESEARCH

• Desk Research capabilities for all major countries globally across 10 key industry domains

• Access to database of 2000+ markets through our syndicated library

• Comprehensive quality check processes ensuring error-free delivery

DESK RESEARCH

CUSTOM RESEARCH

Offering solutions to specific business problems of clients either through a time-bound custom research or a collaborative consultative assignment or a full-fledged Go-to-Market strategy design assignment

Dedicated Client Engagement Team for quick turnaround from requirement gathering to proposal development to execution and delivery

Dedicated teams for better coordination throughout the engagement with 24x7 support

Weekly update calls for better alignment of client objectives with the project objectives

Flexibility of mold the project during the progress by tweaking scope as per stakeholder’s views thus maximizing your return on investment


Stay updated with latest market trends and insights through our

newsletter designed as per your focus and delivered on weekly, monthly, or quarterly basis. What more, you can share it with your customers as well!

OUR OFFERINGS (4/5): CONTENT SERVICES

Our reports library and research expertise allows us to stay abreast

with key industry trends, enabling us to prepare highly analyzed industry

reports as per your requirements

We have huge repository of Company Profiles spanning across 10 industry

domains specific to per their expertise in a particular market segment. We leverage it to provide you in-depth

analysis of your target organizations

Let us add more value to your blogs and write-ups by providing content in terms of market insights on emerging technologies and solutions along with data numbers to support the findings

Our White Paper offerings allow you to engage your audience by showcasing your knowledge in a particular area of business and how you leverage your expertise to solve a business problems. This in turn is supported by a number of client case studies. We offer three categories of White Papers: • Basic White Paper – 6-10 page document built using Markets and Markets’ existing research and other sources • Survey based White Paper – Insights for such paper are driven a custom survey designed per client’s requirements

If you believe that there is some specific content which you would like to prepare for specific purpose, we would definitely like to engage with you for such assignment. This could be anything from quick reference industry

documents for top management to Sales Battle Cards for on field salesforce.

White Papers

and Case

Studies

CONTENT SERVICES

Blogs

Other Content Creation Services

Company Profiles

Industry Reports

Newsletters


OUR OFFERINGS (5/5): FULL-TIME ENGAGEMENT (FTE)

Research Process Outsourcing model wherein you get Full-Time access to a dedicated Markets and Markets analyst / analyst team

A dedicated client engagement team for round the clock support in terms of requirement gathering, query handling, and any other support activity

Access to Markets and Markets knowledge library via the analyst team who can quickly get back and extract the specific information you are looking for

Flexibility to engage/disengage any number of analysts based on the duration of the assignments

Option to buy analyst hours beforehand and utilize the same throughout the year based on your research requirements

WHAT WE OFFER

Dedicated team to support all your internal market research activities, custom research assignments, and ad hoc requirements

Backing of existing market research reports to support research activities along with access to paid databases, thus minimizing research investment at your end

Competitive pricing for contractual agreement leading to reduced average cost per research

Contractual engagement in terms of analyst hours with a flexibility to loop in researchers from various domains as per the project scope

Analyst hours package with the same pricing schema applicable across the research hierarchy.

WHAT’S YOUR BENEFIT

Our FTE Models

Clients will have access to a specific number of analysts who would conduct

their internal market research activities. Clients can contract as many

number of analysts as required depending on their internal usage on

monthly, quarterly, or annual basis

CONTRACTUAL ENGAGEMENT

Pre-book specific number of analyst hours and utilize for varied set of MI

activities

ANALYST HOURS PACKAGE:


Market Assessment Bottom-up/Top-Down Approach

Market Model to map factors from sample to population

Secondary Sources Primary Sources

DATA TRIANGULATION

Supply side We conduct primary interviews with supply side organizations to understand their offerings and focus areas, Demand side We conduct primary interviews with end-user organizations to understand their buying behaviour, supplier perception, and other relevant factors for the report. * Multiple interviews in the same organization to cross validate factors

Primary Sources

Annual reports, SEC filings, Press Release, Corporate Presentation, Paid Databases

Secondary Sources

Information Sources

Derive relevant Qualitative and Quantitative data points

OUR RESEARCH MODEL

MnM’s secondary research comes from paid and other available sources which is further verified through extensive primary research conducted with key industry stakeholders and well connected top executives.

Global Market Data Market Sizing and forecasting

Market Dynamics

Applications Areas Emerging Technologies

Lucrative segments

Competitive Landscape Key Players

Product Benchmarking

Industry Usage Pattern Target Accounts/Clients

Marketing Collaterals

Market Product Competition Customer

Thank You! Arvind Kotte

Sr.Manager | Client Engagement Telecom and IT Practice Markets and Markets

Mob: (+91) 9930 697 474 [email protected]


Capability Presentation _Arvind Kotte

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