Jk Tyre Presentatn
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Transcript of Jk Tyre Presentatn
7/29/2019 Jk Tyre Presentatn
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JK TYRES
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Introduction JK Tyre and Industries is a mega corporate entity
that is emblematic of excellence, diversificationand pioneering new technologies.
Mr Harishankar Singhania is the President of JKTyre organization and Chairman of JK tyres andIndustries Ltd. Mr Raghupati Singhania is the ViceChairman and Managing Director of JK tyre andIndustries Ltd.
The JK Group is founded over 100 years ago, is aneminent industrial group in India.
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CONTINUE This reaffirms JK’s leadership in market- Four-wheeler
segment .
The Advertising Standards Council of India (ASCI)has upheld JK industries Ltd being India’s no. 1manufacturer in four-wheeler tyre segment.
They have launched country’s first eco friendly
coloured tyres as well as steel-belted tractors. The JK Group is founded over 100 years ago, is an
eminent industrial group in India.
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Vehicles using JK tyres Truck
LCV
Passenger
Farm
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Competitors of JK • Good Year
• Birla
•
Ceat• Apollo
• Bridgestone India
• MRF
• Falcon Tyres and others
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In a survey conducted by Indian council for marketresearch (ICMR) and 4p’s magazine in 2010, it hasbeen ranked India’s 100 valuable brands.
BRAND IMAGE
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MARKET SHARE
32
25
17
17
5 1
market share
JK Tyres
Apollo Tyres
MRF
CEAT
Birla
GoodYear
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FINANCIALS OF JK TYRES
Total income: Rs 37197.9 million
(Year ending March 2010)
Net profit: Rs 1634.7 million(Year ending of March 2010)
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PRODUCT VARIETY
• Depends upon the number of segments and Tyres of customers.
Commercial Purpose Vehicles: They include heavy loaded vehicles such as trucks. The Tyres includesdifferent brands such as jack Track, Jet Miles, Jet Drips,Track King etc.
Passenger Vehicles includes cars: The Tyres includesdifferent brands such as Ultima, Ultima Xp, Vectra,etc.
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DISTRIBUTION CHANNELManufacturing unit
Company Warehouse
Carry and Forward agents
Dealer
End Customers
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DETAIL ABOUT DISTRIBUTION
CHANNEL
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MANUFACTURING UNITS
Five manufacturing unit in India:
Mysore: Commercial Tyres
Gwalior: Car RadialsRajasthan: Wide range including commercial tyres
Mysore manufacturing unit
VTP-1
VTP-2
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WAREHOUSES Nine Warehouses in Karnataka
Four Offices in Bangalore
One Warehouse in Mysore, one in Hubli, one inMangalore, one in Shim ova and one in Bellary.
Warehouses in Bangalore located at Sudama Nagar,Neelam Nagar, and JC road.
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CARRY AND FORWARD AGENTS
JK Tyres employs carry and forward agents in many states but they are not present in Bangalore:
Current status in BangaloreCriteria for becoming carry and forward agent
The commission given to these agents
Are these agents happy about the company
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DEALERThe dealer we met here in Bangalore is: Mr. Mahesh Asrani, Avnash tyres, JC road Bangalore.
The following information given by him:The criteria for becoming a dealer
Billing and collection
Difference between a big dealers and a small dealer
Are dealers happy about the company
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CHANNEL STRUCTURE
Selective Channel-JK Tyres
Exclusive Dealers in Bangalore- Avnash Tyres, Sai
Tyers in JC road. Composite Dealers in Bangalore-Super Tyres, Manish
Tyres, and Raja Tyres etc.
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SERVICE OFFERED TO THE
CUSTOMERSService of JK Tyres is very important to customers.There are various facilities to the customer by providing credit facilities to commercial vehiclesowners. They are also providing discount at 5% tothose customer who purchase on cash. They are alsochecking the defective goods in warranty period by company service people.
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CONCLUSION JK Tyres are having self manufacturing units process.
Their distribution network is good.
Carry and Forward agents and Distributors and happy with their incentives and commissions.
Customers can get easily product and
Service are quickly produce by company.
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REFERENCEShttp://www.jktyre.com/International_Operation/Intern
ational_Sales_Footprint.aspx
http://www.jktyre.com/AboutJKTyre/Event_Detail.aspx?
ID=20 http://autonews.indiacar.com/news/n2419.htm
http://info.shine.com/company/JK-Tyre-Industries-Limited/802.aspx
Dealer Name: Mahesh Asrani, Avnash Tyre, JC Road,Bangalore.
Dealer Name: Unity Building, JC Road, Bangalore.
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For commercial vehicles dealers get more incentivesusually 7-15%. For commercial vehicles if their sales areless then dealers are given extra 2-3% incentives topush up the sales.
For Passenger vehicles 10% is the highest incentivegiven to dealers, 7%is the medium and 5% is thelowest. If there is a sale of 1crores in 3months then thedealers are given gold coin of 100grams or a foreigntrip.
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