Lexus brand presentation #2

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LEXUS The Pursuit of Perfection A Brand Presentation By Colin Parkes

Transcript of Lexus brand presentation #2

Lexus Brand

LEXUSThe Pursuit of PerfectionA Brand Presentation By Colin Parkes

Lexus Entered the Automotive World way Back In 1989. They had A Simple Vision TO BE THE BESTTake A Look At The Upcoming FilmTo Get An Idea

Lexus CovenantClearly expresses the passion and commitment we bring to inspiring Joy and Leading Edge in our customersAuthored in August 1987 by Dave Illingworth, the first General Manager of LexusKey aspects They will be the finest automobiles ever built.Lexus will have the finest dealer network in the industry.Lexus will treat each customer as we would a guest in our home.

Lexus Has a Vision, All Involved Agree. The Lexus Covenant Is Born

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Lexus Brand Brand essenceProgressive Luxury automobiles supported by superior customer care.Core valuesAttentive customer care.Continuous improvement.Passion for superior quality.The philosophy of yet.

Lexus Products Born Out Of TheYET PHILOSOPHY

YET PhilosophyStarting with the original LS 400, we have continually reinvented automotive luxury by bringing seemingly incompatible ideas into harmonious coexistence. This philosophy of "yet" permeates Lexus from the way a single component is engineered, to the way the automobile performs on the road. example: Lexus indulges your desire for comfort and pleasure yet lives up to your high expectations for social and ecological responsibility. Lexus brings you an exhilarating driving experience yet attains excellent fuel efficiency.In this way, the idea of "yet" lives at the heart of our uncompromising approach to luxury. So you can enjoy a refined blend of high performance and environmental sustainability, one that is inspiring and also brings peace of mind.This can be seen time and time again through our current model line up

Lexus Product Line Up 2017Lexus CT 200h Lexus ES Lexus IS 200t

Lexus Product Line Up 2017Lexus GS Lexus LS 460

Lexus Product Line Up 2017Lexus RX LX 4.5v8 &5.7v8

Also we Have Our Exciting New Additions All New Models NX & RC

To Add The All New LC 500 Is On Its way Soon!!!

With These Products In The Lexus Stable And The Countless Awards Lexus Has And Is Currently Winning, For Both Design And Innovation. Lexus Is TrulyCREATING AMAZING

We At Lexus Can DefineThe Term "Creating AmazingTo Keep Relentlessly Pushing The Boundaries Of Design,Technology, Craftsmanship and Customer Care. Thereby Enjoying An Experience AS AMAZING As The Car Itself - Let me Show You what WE! Mean

As We Enter The 21st Century Lexus Continues On Its Never Ending Pursuit Of Perfection Our Aim, As Originally Stated Back In 1989, When Lexus Dared To Enter Into The Fearsly Competitive Luxury Automotive Race Remains The Same And Simply Put Is..

That We Simply DO NOT Wish To Be The Best We Strive Simply To BeBETTERBe That Measured Against The Competition Or More ImportantlyAgainst OURSELVES We Will Set Higher Standards And Raise The Bar Even Higher In The Automotive Industry

So In Conclusion I Hope And Trust You Will Join Us On The LEXUS JOURNEY And I leave You With This Message Lexus Is the hereLexus is the nowandmost importantlylexus is the futureso as you take in the following imagesheres to the future

Come Join Us In ThePursuit of PerfectionContact Colin on 0823773060 or [email protected] Warren 0788026033 or [email protected]