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Lumadisplayadtechlandscape2010 12-31-101230165213 Phpapp02
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! #$%& '()*+,)- ##. /012 Performance Video / Rich Media Targeted Networks / AMPs Horizontal Vertical / Custom Mobile Exchanges DSPs Publisher Tools Data Suppliers Ad Servers DMPs and Data Aggregators Measurement and Analytics Creative Optimization Agency Trading Desks Ad Networks Media Planning and Attribution Verification / Privacy Ad Servers Retargeting Media Mgmt Systems and Operations Sharing Data / Social Tools SSPs !"#$%&' %)*&+,-./ M A R K E T E R P U B L I S H E R C O N S U M E R 3 Tag Mgmt Agencies Denotes acquired company Denotes shuttered company
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Transcript of Lumadisplayadtechlandscape2010 12-31-101230165213 Phpapp02
8/18/2019 Lumadisplayadtechlandscape2010 12-31-101230165213 Phpapp02
http://slidepdf.com/reader/full/lumadisplayadtechlandscape2010-12-31-101230165213-phpapp02 1/1
! #$%& '()*+,)- ##. /012
Performance
Video / Rich Media
Targeted Networks / AMPs
Horizontal
Vertical / Custom
Mobile
ExchangesDSPs
Publisher
Tools
Data Suppliers
Ad Servers
DMPs and DataAggregators
Measurementand Analytics
CreativeOptimization
AgencyTrading Desks
Ad Networks
Media Planningand Attribution
Verification /Privacy
Ad Servers
Retargeting
Media Mgmt Systems and Operations
Sharing Data /Social Tools
SSPs
!"#$%&' %)*&+,-./
MA
RK
E
TE
R
PU
B
L
I
SH
E
R
CO
NS
U
ME
R
3
Tag Mgmt
Agencies
Denotes acquired company Denotes shuttered company
