Peter Hempel-experience presentation-2015

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Transcript of Peter Hempel-experience presentation-2015

Page 1: Peter Hempel-experience presentation-2015
Page 2: Peter Hempel-experience presentation-2015

Who is Peter Hempel? •  Edelman-Berland

Ø  Specialist in executive-level IDIs

•  Penn Schoen Berland Ø  Qualitative & quantitative strategic research Ø  In-person work in over 40 countries on six

continents •  Public Strategies, Austin, Texas •  Planned Parenthood of New York City •  National Humanities Center •  Ph.D. – University of Texas at Austin •  A.B. – Princeton University

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Who is Peter Hempel?

•  Taught writing and literature at University of Texas

+ Poetry of the ages

= Rhetorical SWAT team

Audience strategy/ Persuasion

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He has written for the famous

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He has engaged the issues

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And written on anything and everything

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He raised the bar at Planned Parenthood •  As Director of Development

Communications, wrote proposals that raised more than $3 million each year

• Wrote the campaign brochure for the Capital Campaign

• Wrote White Papers for distribution to the national Planned Parenthood network (193 affiliates)

• Wrote 3 of the 5 direct mail letters selected from across the country as samples for the national Planned Parenthood fund-raising handbook

• Quote from celebrity letter printed in Ms Magazine

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He made news at Public Strategies

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He hit the ground running at PSB

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Then took off around the world

United States Puerto Rico Cayman Islands Barbados Jamaica US Virgin Islands

Guatemala Panama Columbia

Brazil Kenya Zimbabwe South Africa

UAE Pakistan India

Scotland England Denmark Netherlands Belgium Germany France Greece Russia

Yugoslavia Serbia Bosnia

Australia New Zealand

Singapore Malaysia Thailand Philippines Vietnam

South Korea Japan China Hong Kong

Saipan Guam American Samoa

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For a roster of high-profile clients • Proposals • Focus groups, one-on-one interviews

• Strategic analysis • Positioning & message testing

• Concept and ad testing

• Presentations

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And today he’s talking to decision-makers in every field

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•  Financial industry execs & analysts

•  Investors •  Architects &

designers •  Engineers •  Decision-makers in

IT and in industry •  Oil industry execs

& managers •  Not-for-profits •  Administrators &

faculty in universities and education agencies

•  M.D.s

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Contact information

Peter A. Hempel, Ph.D. 305 Trinity Court, #6 Princeton, NJ 08540 (609) 651-2043 [email protected]