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By:
Afzal HabibChanya Sodsiri
KalayanajatiNapasakorn Vibulsrisajja 484 32294 26
Ongon Riabpradit Vimvadee
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Management aspect
Power of authority is undefined. Jack and Ellen, the co-manager, here are not clarified of
which role each person should play³overlapping of power. As a result subordinates find it
confusing of whose order should they follow leading to the delays of implementation plan
Cultural aspect
Though a co-manager, Ellen·s views are still ignored by Jack and consequently the
subordinates. This is because by culture, women in Korea are expected to be working mostly as
inferior. Reason behinds this might be also that at first the Korean company asked Andrew to
take the position with a strong note that it would be impossible to send a women yet Andrew
could not take the offer so Ellen had to take the place instead
Business structure aspect
Korean Structure is hierarchical which impacts the understanding of relationship between
consultants and client of both the Americans and the Koreans³in reaching the final goal, each
adopts different approaches making it hard for consensus during the way.
Problems
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Human resources aspect
Jack has no experiences in neither SI project nor consulting project ³instructs wrong
instructions regarding the projects Also, both consulting teams lack the training program preparing for expatriates or
employees at the MNC ³ Ellen is being sent to work oversea after she has been with the
company for only three months and Korean team has never been trained by their firm to work
with foreigners
Senior management is rather ethnocentric. Each actor thinks their national norms of doing
business is more superior than another hence both are reluctant to compromise. Andrew thinks
the problems arise from the inexperienced Korean consultants whereas Mr. Song, the director,
argues that Ellen is the one with issues
Communication aspect
While working, Korean consultants tend not to ask questions or express their true thoughts
toward the idea because in general, Koreans regard saying ¶no· as poor etiquette and somethingto be avoided at all costs thus it is difficult for Ellen to get at the truth of the Korean
consultants· intentions.
First thing to be reconsidered is the undefined power of First thing to be reconsidered is the undefined power of
authority then followed by other problemsauthority then followed by other problems
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Korean Culture
Korean Culture in General
Music and Dance
National classical music performing Sujecheon
Food
Traditional full-course meal
Clothing
Hanbok, traditional clothing
House
Hanok-- Traditional Korean houses Ondol: In modern usage it refers to any type of
under floor heating of a room that follows the
traditional way of eating and sleeping on thefloor.
Traditional Sport
Taekwondo
Kimchi and Bulgogi
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Korean culture
Geert Hofstede Cultural Dimensions " Culture is more often a source of conflict than of synergy. Cultural
differences are a nuisance at best and often a disaster." Prof. Geert
Hofstede, Emeritus Professor, Maastricht University.
South Korea 60 18 39 85 75
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Hofstede¶s Dimensions
Power Distance Index (PDI)
Korea = 60 ± high level of inequality
± hierarchical bureaucracy
Individualism (IDV) Korea = 18 -- Collective society² group-oriented
Masculinity (MAS) Korea = 39 ± Femininity: a preference for relationships, modesty and caring
Uncertainty Avoidance Index (UAI)
Korea = 85 ± the society is low level of tolerance for uncertainty and would
like to control everything in order to eliminate or avoid the unexpected
Long-term orientation (LTO) Korea = 75 ± Confucian dynamism
An acceptance of the legitimacy of hierarchy and valuing of
perseverance and thrift
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Doing Business with Korean people
--The quality of the relationships developed are the real keyto business success
Gift Giving ± at first business meeting
part of Korean business life
Alcohol: malt whisky and brandy ± an appreciated gift
In the meeting
a compatibility of levels within meetings
punctuality and maintain solid
Maintain good body posture during meeting
Business Communication saying 'no' as poor etiquette ± ³We¶ll try´ or ³That¶ll be difficult´ is
more preferable
Maintain patience and politeness is necessary
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Exchanging Business card
Present your business card with both hands
Express some comment on the title or position
Contract is the starting point Flexibility -- adjustment can be made
Greeting
wait to be introduced as third party
shake hands with foreign colleagues after a bow and support the right
forearm with the left hand Dress Code ± Appearance is very important
Look smart all the time ± both in formal and informal gatherings
Dark suit, shirt and tie -- men
Business suit or dress ±women
Booking appointments ahead of time
Between 10 a.m. ± 12 p.m. or 2 p.m. ± 4 p.m.
Send proposals for your contact to preview
Saving face ± very important
Control your emotion
Causing embarrassment or loss of composure can harm business
negotiation
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Women in Businessrare for women to succeed in business in Korea and most women work as
secretaries or in poorly paid assembly line positions
There was a survey data collected fromwomen (n=107) between 30 ± 59 years
old which was summarized as follows.
53
11 E
30 39
0 9
50 59
26.9% of women => House Wife
73.1% of women => Labor Force
ccountin
and other
clericalwork
1 %
Teachin
related
services
9%
roduction
of oods
11%
ales
%
ccordin to a survey by an online job search site in Korea (n=573),
57.5% experienced discrimination based on ender while lookin for a job
> 0% were discriminated a ainst a promotion
50% impossible to et promoted
ource: www.sdi.re.kr/nfile/zcom_en _bbs/a 007 R 35.pdf
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Total work time-- Females over males relative to other countries
Rank Countries Amount
#1 Kenya 135%
#2 Italy 128%
#3 South Africa 122%
#4 Philippines 121%
#5 Guatemala 117%
Korean Labor Statistics
Industrial workers > Female 19 [24th of 79]
Industrial workers > Male 34 [30th of 79]
Service workers > Female 68 [57th of 79]
Service workers > Male 56 [31st of 79]
Agricultural workers > Female 12 [26th of 77]
Agricultural workers > Male 10 [45th of 78]
Female professionals 34 [66th of 68]Female decision makers 5 [66th of 67]
Literacy > Female 97 [44th of 157]
Literacy > Male 99.3 [17th of 156]
Source: http://www/nationmaster.com/country/ks-korea-south/lab-labor
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Consulting Team in
an Organization Chart
North America Korea
Clients
Management Team
Clients
Management Team
Consulting
Team
Consulting
Team
Subordinate SubordinateSubordinate Subordinate
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Differences in Consulting
in North America and in Korea
Consultant-Client Relationship
Information Gathering
Consultants Roles
Scope of Work
Importance of Meeting the Deadline
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WHATWOULD ANDREW DO?Discussion
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We need our recommended action to bemutually exclusive and serve the followingpurposes:
a) Needs to establish a more clear reportingstructure (Short Run)
b) Should realign the project so as to get itback on schedule or at least close (Short
Run)c) Should not compromise the relationship
with Joint Venture Party (Long Run)
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Recommendations
Compromising between two culture for clear defined power
of Ellen and Jack
Finishing work for client is set as priority
Ellen and Jack consult and discuss with each other before
talking with subordinatesEllen transfer know-how to Jack and he is responsible on
delegating works and coaching subordinates
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Implementation
Meeting is held
for Andrew,
Mr.Song, Jack
and Ellen to
talk about theissue
Inform everyone in
the JV about
defined position of
Ellen and Jack
Ellen and Jack
coordinate to
coach the
consultants
180
degreeevaluation of the
Joint venture
performance in
collaboration of
Ellen and Jack
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For Future projects
Things could have started off much better.
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http://www.1000ventures.com/business_guide/jv_main.html
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For successful Joint-Venture
Ice-breaking activities Trust is an expectation that arises within a community of
regular, honest, and cooperative behavior, based on commonly shared norms, on the part of the other members of that
community. Keep win-win agreement
Leadership: Fair and credible
Weekly session with psychologist
Repot back to the Head together Clear duties and obligations
Install suggestion boxes
Termination terms & conditions
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CULTURE
³The key to community is the acceptance, in
fact the celebration of our individual and culturaldifferences. It is also the key to world peace.´
± M. Scott Peck
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Conclusion
Communication,
Trust,
and
Understanding
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