RTP PRESENTATION 2015 (2)-2

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Online Lead Generation

Transcript of RTP PRESENTATION 2015 (2)-2

Page 1: RTP PRESENTATION 2015 (2)-2

Online Lead Generation

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Generating customersClickwork7 own and operate some of the most successful B2C websites in the UK and US.

We work closely with over 100 advertisers from start-ups to big brands, fulfi lling their customer acquisition targets.

Cheapfl ights, Scottish Power, O2, Barclays are just a few of the clients we work with.

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Our team of in-house media buying experts drive quality visitors to our websites each month through a range of media channels.

Affiliate network Social media Email

How we drive new customers

Channels

Every lead we generate is passed through a comprehensive validation suite in real-time before it’s passed to you.

Meaning you get the highest quality lead as soon as it’s generated.

PPC Display SEO

• More than 300,000 new users each month

• Over 1.6m monthly unique visitors

• 300% growth for our clients 2014 v 2013

• Multiple geos

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Our media buyers target relevant consumers driving them to our website producttesting.uk.com

We capture and validate fully opted-in user details - name, address, DOB, email, telephone number and more.

We display your branded offer to your target audience by using • Demographic targeting • Ad-serving algorithm• Individual brand requirements

We pass these hot leads to you in real time for you to contact via your chosen method - email, SMS, phone, postal.

Users only engage with brands that interest them and have explicitly asked for your communication.

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How we capture your next customer Let’s take a closer look at one of our succesful B2C sites - Producttesting.uk.com

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Call centre Supply real-time

hot leads for your call centre

How we work with our clients(and how we can work for you too)

SMS Fuel your SMS

marketing campaigns with compliant, opted-in

user leads

E-mail Grow your e-mail database with

users who want to hear from you - send newsletters,

triggered communications,marketing collateral

PostalSend mail drops to

prospects that have requested contact

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High performance data validationLead quality is critical for a successful campaign.

To maximise performance, we pass every single lead through our comprehensive suite of validation and profi ling tools.

Validation

Name: To remove profanities & known fake names

Address: PAF verifi cation

Email: Only receive real, live email addresses

Phone: Check numbers can receive call/SMS

IP address: Block potential fraud/non-relevant geos

Duplicates: Removed from lead stream

Fraud: Identifi ed, blocked and removed

Profi ling

Filtering & qualifi cation:

Serve your ad to warm prospects based on your bespoke

campaign criteria

Demographic screening:

Hit your target audience with branded ads

Ad-serving algorithm:

Built based on client feeback, we will fi nd the right person for your ad-the right person for you.

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Whatever information you need, we can capture it

Look who is buying leads...

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“ Working with Clickwork7 over the last 12 months has been a pleasure. It’s rare to fi nd a company that works so closley with their customers on both a commercial and personal level. Our account manager has worked closely with us to make sure each pound we spend with them on data has a direct ROI to the bottom line of our business”

“ Clickwork7 provided our clients with consistently high performing leads amongst the strongest in the market. Their account management is second to none and are often proactivley seeking ways to make improvements to their process and the performance of their leads”

“Our partnership with Clickwork7 has really fl ourished over the past two years so that it’s now our biggest supplier of UK leads. We have even been able to reduce the number of partners we buy leads from as the quality and levels of engagement from their campaign has been outstanding.”

Quotes from customers

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Online Lead Generation

To fi nd out how we can generate your next customer, talk to Ryan, Jason or Mark on : 0207 183 1653