traducción assurant
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Our Brand Our mission: To be the premier provider of specialized insurance products and related services in North America and selected other international markets. We are a group of specialty insurance and related products businesses. On the surface, our businesses may appear to be quite different from each other. And, while there are real differences in the products and services we deliver, there are also important commonalities across our businesses. At the very core of each of our businesses is a set of shared, key capabilities. Together, we leverage these tightly woven capabilities -- highly disciplined risk management expertise, customized technology and long-term client partnerships -- to deliver specialized insurance products and related services for all of our customers. Each business leverages these capabilities in a unique way to create a distinctive competitive advantage within their target markets. This concept of differences and commonalities is supported in our brand strategy. We will focus our brand reputation building on what we have in common - Assurant - while also providing flexibilities for each business brand to communicate clearly to its unique targets. Each business brand stands on its own merit, but when consistent with and combined with our core Assurant brand, it becomes even stronger. This concept is also represented through our logo and brand identity system. The weave symbol serves as a visual metaphor representing the interdependency and synergy of the individual strands that form the fabric. The wordmark - Assurant - reflects our common foundation and shared capabilities. It is coupled with descriptors for each business brand. We are a whole that is greater than the sum of our parts. Our Logo
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