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OverviewOverview
What is a Geographic Information System
isconceptions of a GIS
!enefits of a GIS
Summary
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What Is A GeographicWhat Is A Geographic
Information SystemInformation System" system that a##o$s a## functiona#
components of a company to ana#y%e and
&uantify information, 'oth te(t)ta'u#ar and
spatia#." system that a##o$s for and factors in
change.
" system that is e(treme#y comp#e( indesign, operation, and management,
ho$e*er, easi#y disp#ays to a## parties
information in summari%ed reports.
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Misconceptions of a GISMisconceptions of a GIS
" company GIS that consists of a fu##+time
emp#oyee 'eing assigned to a part+time
position to manage the program.Reality+ " GIS re&uires a fu##+time
emp#oyee to manage and direct the
program. Part+time dedication #eads tofrustration for a## parties.
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Misconceptions of a GISMisconceptions of a GISur company is going to $ait unti# other
citrus companies ha*e figured out the
'enefits of techno#ogy and the $e $i## copy
$hat they ha*e done.
Reality- *en though an agricu#tura# GIS
has simi#ar components, each system is
customi%ed to fit the company. /his
customi%ation is accomp#ished 'y 'oth tria#
and error and #earning ho$ to thin in
spatia# terms.
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Misconceptions of a GISMisconceptions of a GISur company does not ha*e the technica#
personne# to run the sophisticated and
comp#icated e&uipment and co##ect fie#d
data.
Reality- o not underestimate your
personne#. /echnica# e(pertise can 'e
#earned and does not necessari#y re&uire aforma# education. ost indi*idua#s
current#y in*o#*ed in agricu#tura#
techno#ogy are se#f+taught.
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Misconceptions of a GISMisconceptions of a GIS
itrus prices are so #o$ our company does
not ha*e the money to spend on a GIS at
this time.Reality- uring tough economic times a
GIS $i## a##o$ you to app#y your #imited
financia# resources in areas $here 3I can'e ma(imi%ed. 3e+*isit your 'udgets and
find the money.
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Misconceptions of a GISMisconceptions of a GISWe ha*e a GIS. We ha*e configured our
e&uipment for 3", co##ected geo+referenced soi# samp#es, created a
prescription map, and ha*e 'egun maingcu#tura# practice changes to the gro*e.
Reality- "## of the a'o*e are good andcomponents of a GIS, ho$e*er, there is nosystem for hand#ing the data. 3efer to themeeting agenda5 Geo+data'asede*e#opment, data co##ection, data ana#ysis,
site+specific app#ications.
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Misconceptions of a GISMisconceptions of a GISWe no$ our property inside and out. We
no$ 'oth the good and 'ad areas. We donot need a GIS and it $ou#d 'e a $aste of
money.Reality- 6ours, of a## companies, $ou#d
recei*e the most 'enefit of a GIS. Propertyno$#edge is essentia# in $oring $ith GISprofessiona#s to de*e#op the 'est strategy tocorrect#y manage crop inputs. !y $oringtogether positi*e changes $i## occur more
rapid#y.
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Misconceptions of a GISMisconceptions of a GIS
"s an emp#oyee of a citrus company, I do
not $ant a GIS since it cou#d cost me my
7o' in the future.Reality- " $e## designed GIS $i## a##o$
indi*idua#s the opportunity to sho$case
their no$#edge, si##s, and ta#ents. 6ou$i## 'e e*a#uated more &uantitati*e#y rather
than su'7ecti*e#y.
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Misconceptions of a GISMisconceptions of a GIS
ur company does not #ie computers and
our personne# are not interested in #earning
ho$ to use them. We are going to contracte*erything out to GIS professiona#s.
Reality- /his *ery $e## may 'e $hat most
companies do. 6our personne# do not ha*eto 'e computer e(perts and contracting $ith
GIS professiona#s $ou#d 'e a $ise mo*e.
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RealityReality- Continue- Continue
8o$e*er, the information that is a created
as a resu#t of these GIS professiona#9s
e(pertise must reside in a no$n safe andsecure p#ace. Information on 4 or :
different computers can not 'e proper#y
integrated, ana#y%ed, and &uantified. /hisinformation, in the #ong run, is your
company9s financia# future.
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!enefits Of A GIS!enefits Of A GIS
" GIS $i## a##o$ a company to 'etter
understand their financia# producing assets.
;ot a## #and $as created e&ua#.
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!enefits Of A GIS!enefits Of A GISPreparation for addressing Go*ernment
comp#iance issues. In the past, mostagencies had proprietary data'ases that
$ere not easi#y interchangea'#e. ostagencies ha*e no$ adopted a GIS and areoperating on simi#ar geo+data'ases that caneasi#y 'e transferred to each other.
- !est anagement Practices- Water anagement istricts
- P"
- ity, ounty, State Land+use p#ans
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!enefits Of A GIS!enefits Of A GIS
ommodity 'uyers and the consumer.
/echno#ogy has 'rought the $or#d c#oser
together and consumers are demandingdetai#ed information on $hat they are
purchasing.
- ountry of rigin-
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!enefits Of A GIS!enefits Of A GIS
Product =ua#ity and ompensation- *a#uation of product &ua#ity components such
as rootstoc)scion re#ationships, soi#, moisture,etc.
- ompensation - Processing faci#ities aremaing a mo*e to pay for #'s. 7uice, not #'s.
so#ids. epending on the factors pre*ious#ydescri'ed, there cou#d 'e a difference in #ong+term financia# compensation.
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SummarySummary
Prior to the adoption of a GIS, design it to
ref#ect the current and future strategic
direction of the company.- What maret segments are you current#y
in*o#*ed in - itrus, sod, catt#e, sugarcane,
ornamenta#s, etc.- What is the 'est use for the #and #ong term
"gricu#ture or ommercia#i%ation.
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SummarySummary
Listen carefu##y to the fo##o$ing Presenters.
ach presentation is a *a#ua'#e component
of your GIS. 8o$ you integrate thesecomponents $i## u#timate#y determine the
sophistication and success of your GIS.
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SummarySummary
/he design, imp#ementation, and
management of a GIS is e(treme#y difficu#t.
Senior anagement of the company must
pro*ide their *ision and financia# supportand remain in*o#*ed through each phase of
the GIS de*e#opment if positi*e resu#ts are
to 'e o'tained. Without Senioranagement support #ess than desira'#e
resu#ts $i## occur.
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SummarySummary
Geo+ata'ase
6ie#d
onitoring Geographic
Information
System
La'or /racing
Soi# Profi#ing
/ree Si%e "ssessment
Irrigation
Weather
Soi#