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Transcript of PROYECTO PANADERIA SABORES DEL SUR.docx
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UNIVERSIDAD CATOLICA DE LA SANTISIMA CONCEPCION
INSTITUTO TECNOLOGICO.
FORMULACION Y EVALUACION DE PROTECTOS
PROYETO:
PANADERIA SABORES DEL
SUR.
PRESENTADO POR:
Miguel ngel Valdebenito
Rodrigo Bravo
Alejandro Abos-padilla
Michael Robles
Leonardo Nez
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INDICE
1 DESCRIPCION DEL PROYECTO4
1.1 DESCRIPCION DEL PROYECTO....4
1.2 DEFINICION CASO BASE4
1.3 RESULTADOS ESPERADO.4
2 ANALISIS DE LA INDUSTRIA...5
2.1 ANALISIS PORTER5
2.1.1 AMENAZA DE NUEVOS COMPETIDORES...6
2.1.2 RIVALIDAD ENTRE COMPETIDORES DE LA INDUSTRIA6
2.1.3 PODER NEGOCIADOR DE LOS PROVEEDORES..7
2.1.4 AMENAZA DE SUSTITUTOS7
2.1.5 PODER NEGOCIADOR DE LOS CLIENTES.7
2.1.6 CONCLUSION.8
2.2 ANALISIS FODA..
2.2.1FORTALEZAS...
2.2.2 OPURTUNIDADES..
2.2.3 DEBILIDAD...
2.2.4 AMENAZA.....
2.2.5 CONCLUSION..
3 ESTUDIO DE MERCADO1!
3.1 ANALISIS PUBICO OB"ETIVO..1!
3.2 ANALISIS DE LA COMPETENCIA.1!
3.3 ANALISIS DE LOS PROVEEDORES....11
3.4 ANALISIS DEL CANAL DE DISTRIBUCION11
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12 CONCLUCION32
1 DESCRIPCION DEL PROYECTO
1.1 DESCRIPCION DEL PROYECTO
E% &'()*+,( -* '*%/0 * -* % *%+/ * *-,/( * &*'*+,//%/ ,+/+*+(9/+ &' % +'*+/ * /9&%*9*,+/ * &*': ; /-*? * % +/ * %(- @*%*-. L /* +* &(' % %, *9 *%&'(+,( & ) % *+*-/ * 9*('' % +%/ * / * %- &*'-(- *%-*+,('> ( * ( */-,* %' :-/+( &' /'/' *-,* /* * &'/9*'*+*-/. L ,- * ++/*,*- ) *% /9&+,( *+(9/+( * **' *% -,( *9(/%/0+/ +(%*+,/ *- %,(> */( * %- &*'-(- ** +(9&'' --&'(+,(- * &*':- ( -&*'9*'+(- /+(- * (,'(- -*+,('*- . S**-,%*+* *-,* &'()*+,( +(9( (&(',/ * *(+/( *,'*( -(%+/ /,*'% H+/ -*+,(' * % &(%+/.
1.2 DEFINICION CASO BASE
L &*': * 9*'+( /*% 9/% *- 9) *9( ( * --&'(+,(- *-''(%%' -( * &'/9*' *+*-/ % +(-9/('. S/ *9'(&' &(*' '*+((+*' +% -*' *-,'( 9*'+( *9,* /*% +(9% *-&'/9('/% +((+*' %- -//*,*- (-*'+/(*-. C(9( &'/9*' &,(> J*9(-
*+//( /+'-/(' * % *%('+/ *% &; *,'( *% *(+/( * %&%//++/ * *-,* &'(+,( +(9( &**? *9&'*-> H*9(- *//( -/&',/+/&'*9(- +(9( &'(+,(' ( /-,'//('> (* H*9(- *%*/( * &'/9*'/-,+/ &'(+/' *-,* -*'/+/(. E% %/-/- * &'* +,//%/ * *-,* &'()*+,( -**%K * -* *-,/(- * 9*'+(- /+/*'(- ) ('/0+/(%*- %(- +%*--( &'()*+,(- * *% ,/*9&(> +( *% &'(&-/,( * /-9//' % /+*',/9'*&*'9/,/((- +((+*' % +&+/ * /*'-/ * +,('*- +(9( /-9(->9( * ('> /'*-,'+,'> 9/'/- *,+. E- *+*-'/( %/0'&'(9*,* *-,* &'()*+,( +( *% / * '*%/0' - /9&%*9*,+/.
1.3 RESULTADOS ESPERADOS
E% O*,/( * *-,'( &'()*+,( *- % *%('+/ * &'(+,(- * %, +%/> *+*%*,* &'*+/( &' *% &K%/+( +(-9/(' ) +( -(' ('//% * (-+'+,*'/+* &(' *+/9 * *-,'(- +(9&*,/('*-> %(- +%*- +'**9(- * -( %(-+,('*- &' *% /,( * *-,'( *(+/(.
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A %( ,*- 9*+/(( &(*9(- *+/' * %(- '*-%,(- * *-&*'9(- -(; -*''*+((+/ +(9( % 9*(' P*':> *9- * D*-,+' *+*%*,* -*'/+/(* &',* * *-,'( &*'-(% )( +(9( *9&'*-> (* *% +%/*,* -* -/*, -,(
+(-9/*( *-,'(- &'(+,(-.
2 ANALISIS DE LA INDUSTRIA
2.1 ANALISIS PORTER
Amenaza de Ingreso
De NuevosCompetidores
Poder de NegociacinDe los Proveedores
Rivalidad entre losCompetidores Existentes
Poder de NegociacinDe los Compradores
Amenaza de losProductosSustitutos
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2.1.1AMENZA NUEVOS COMPETIDORES
L- ''*'- * *,' -( -.
R**'/9/*,(- * +&/,% (> &(' %( * '*-%, '*%,/9*,* +/%/'*-' % 9*'+( E+((9: * *-+%> 9)(' &'(++/ 9*(' +(-,( 9*/(> *-,- -(
**/+/(-- &*'( ( -( '**'/- &' *% /,( * *-,* *(+/(. V%(' * % 9'+ *- '*%*,* &(*' +(-,'/' *% '*+((+/9/*,( ) %*%,
* % 9'+> &(' %( * '*-%, 9*,% +(-*/' %(- +%*- */-,'/+/ &' *%%(.
B(- +(-,(- * +9/( &(' &',* * %(- +(-9/('*-. V*,- * % +' * &'*/0*> ( *- /:+/% *,'' '&/9*,* %
9*'+(
R*&'*-%/- *-&*'-
L A9*0 * *(- +(9&*,/('*- *- 9*/9*,* %,> */( * *%9*,( * % &(%+/ * 9*,( ) +( *%%(- *(- -*+,('*- *+(-,'++/ &' -,/-+*' *-,(- '**'/9/*,(-. E% +,(' *+/-/( H+*' +%,'+,/( %* -* *% ''(. AH(' /* ( **9(- (%/' * *% (/*'( ('*+*&'('9- * *9&'*/9/*,( &' % +(9/> %( * +(,'/)* +('*+'-(- /9&(',,*- &' *% -'/9/*,(.
2.1.2 RIVALIDAD ENTRE LOS COMPETIDORES DE LA INDUSTRIA
L '/%/ *,'* %(- +(9&*,/('*- */* % '*,/%/ * -*+,(' +,(9*(- +(9&*,/('*- -* *+*,'* * -*+,('> ('9%9*,* -*' 9- '*,%* )/+**'-.
C'*+/9/*,( * % /-,'/ &(' % +%/ *% &'(+,( ) % +(9&*,*+/>9*, % *9> &(' %( * *- %,.
B''*' % -%/ > %(- */&(- -(-> -* &** **' +/%9*,* * *%9*'+( ) * &'*+/(> ) *> *- 9*'+( ,'+,/( &' *(-*9&'**('*-.
I*,/ * 9'+ *- '*%*,*> &' ,**' * &'*-,//(.
D/*'-/ * C(9&*,/('*- > */-,* &(+(- +(9&*,/('*- * *% -*+,('.
S* +(+%)* * % '/%/ *,'* +(9&*,/('*- *- > ) * * *% -*+,(' */-,* +(9&*,*+/.
2.1.3PODER NEGOCIADOR DE LOS PROVEEDORES
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E +,( % &(*' * *(+/+/ * %(- &'(**('*- *-,* *- (> ) * */-,* ' K9*'( * (*'*,*- /-&(/%*- * *% 9*'+(> %(- &'*+/(- -( (-> )%(- +(-,(- * +9/( *% +(9&'(' -( (-.
S* +(+%)* * *% &(*' * *(+/+/ * %(- &'(**('*- *- ( ) -* (-*'
* *-, -/,+/ -* 9,*' * *% ,/*9&(
2.1.4 AMENAZA DE SUSTITUTOS
E% & ( *- &'(+,( +/% * --,/,/'> *- +/*',( * */-,* %,*',/-> +(9(+*'*%*-> ''(0> %%*,-> *,+.> +(9( ,9/> (,'- '/**- * & * 9)(''+/ ( * 9*(' &*'*+//%/ +(9( *% & * 9(%*> *% +(-9( * *-,*&'(+,( *- /'/(> ) *- H/,( &(' % 9)(' &',* * &(%+/.
S/ /*> */-,* %' +*'+( &' ++**' --,/,,(- -&*'9*'+( %:*'>H) * +(-/*''> * %(- &'*+/(- * %(- --,/,,(- -( '*%,/9*,* 9- %,(->) '*/*'* 9)(' ,/*9&( &(' &',* * %(- +(9&'('*- ++**' *%%(-> &(' %(*> ( */-,* +/%/ * +9/( *% +(9&'('.
E +(+%-/> */-,* &'(&*-/ *% +(9&'(' --,/,/'.
2.1.5PODER DE NEGOCIACION DE LOS CLIENTES
D*/( %- - ''*'- * *,'> *- +/% * /'*-* *- *9&'*-->*,(+*- % +(9&*,*+/ 9*,' ) &'((+' ) % +(-9/('%('( * %(- &'*+/(- * %(- &'(+,(- /-9/). T9/> (+-/(' 9*,( * %(- +(-,(- ) * **' '*%/0' -,(- /+/(%*- *. &%/+/>*(- */&(-.
C(-,( ( +/%/ *% +%/*,* +9/' * *9&'*- %,
D/-&(//%/ * /('9+/ &' *% +(9&'('. %,
S*-//%/ *% +(9&'(' % &'*+/( %,
E +(+%-/> *% &(*' * *(+/+/ * %(- +(9&'('*- *- %,(
2.1.6 CONCLUCION
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A &',/' *% %/-/- P(',*'( &(*9(- +(+%/' * % 9*0 * *(-+(9&*,/('*- *- 9*/9*,* %, */( % 9*,( * *(- -*+,('*- *//*- ) +( *%%( % +'*+/ * *- *9&'*--> +( &(',* * '*+'-(- *%(/*'( &' % +'*+/ * *-,-. P(' (,' &',* % '/%/ * *-,'(-+(9&*,/('*- *- > */( * * *% -*+,(' */-,* +(9&*,*+/
+*'+ ( % * &(':9(- %%9' /'*+,.
E +,( % &(*' * *(+/+/ * %(- &'(**('*- *- ( */( * */-,* ' K9*'( * *-,(- ) &(' ** %(- &'*+/(- -( (- ) + *0 9-+(9&*,/,/(-. E-,( K%,/9( )' % +(-9/('> */( * *-, -* *'*%* * *% &'*+/( /% *% &'(+,(. T9/ &(*9(- *-,+' * %-''*'- * *,'- * *- *9&'*-- *% ''( -( -> -* &** &'(+/' 9*,( * +(9&*,*+/> &'((+( /-9/+/ * %(- &'*+/(- /%*-*% &'(+,(> &(' %( * &(*9(- *+/' * *% &(*' * *(+/+/ * %(- +%/*,*-*- %,(.
P(' K%,/9( -*?%' * *-,'( &'(+,( ( *- +/% * --,/,/' ) * *- %/9*,( -/+( * ('9 &',* * *-,' /*, /'/> *9- -*' *-,'( &:-*- ( * %(- %:*'*- * +(-9( * & /*% 9/%> +'**9(- * ( */-,*9)(' &(-//%/ * --,/,+/ * *-,*. AH(' /* *,**9(- * */-,* (,'-%,*',/-> +(9( & *-(> &*'( ,*/*( * +*, %(- %('*- * *-,(->+-/ *% (%* * /%( * &> ) ,*/*( * +*, * %(- * 9- +(-9*& ( *- &'*+/-9*,* *% -*+,(' +( 9)('*- '*+'-(-> +'**9(- * *%+(-9(- * & ('9% ( -* * 9*0( * &(' %K --,/,,( * *-,*.
2.2 ANALISIS FODA
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3.1 ANALISIS PIBLICO OBJETIVO
N*-,'( &K%/+( (*,/( &'/+/&%9*,* *- *,* * +%-* 9*/> H(9'*-
-(%,*'(-> 9*'*- -(%,*'-> /?(- * +(%*/(- %*?(-> &*'-(- * -**(,- C,%/+-> &*'-(- * ,* % (+&+/ %('%> %(-
&*'-(- * % %(+(9(+/ +(%*+,/ ) 9/%/- * **'% * % /%%. E% &'()*+,( *- %+0%* &(' %(- /*%*- -(+/(*+(9/+(- * +%-* %,
9*/ %, ) +%-* 9*/> *&*/*( -%( *% &'(+,( )( -*'/+/( **-**.
L /++/ *('/+ * +*'( % *-,/( *% &K%/+( (*,/( *-,' *
L(- @*%*-> * V/%% * -* *+*,' ( 9- * 2! 9/,(- *%+*,'(.
3.2 ANALISIS DE LA COMPETENCIAN*-,'( &'()*+,( -*': K/+( * % /%%> ) * ( H) %(+% * +/%/,* %(-H/,,*- *% -*+,(' +( %(- *'/(- * % H'/ ) (,'(- &'(+,(-> %(-*9- %(+%*- ( *-, /+(- * %' +,'/+( *% -*+,('> &(' **(-(,'(- -*':9(- %(- &'/9*'(-.
E,'* % +(9&*,*+/ -* *+*,'
S&*'9*'+( L:*' P*': % S*%*+,
D* -, 9*'> &(*9(- /-&(-/+/ *% &K%/+( ,((- *-,'(- -*'/+/(- )'/**- * &'(+,(- * 9*' * (- /*'*+/* * *-,'- &(-/%*-+(9&*,*+/-> +9&%/*( +( -- *&*+,,/- ) -,/-+/*( %- *+*-/*-* *-,'(- +(-9/('*-.
3.3 ANALISIS DE LOS PORVEEDORES
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P' *-,* %/-/- -*%*++/(9(- &'(**('*- * +*'( +,('*- +(9(;&'*+/(-> ,/*9&( * *,'*> //%/> ',:- *,'* (,'-.
E -* *-,( *-,'(- &'(**('*- -*'
MOLINO BIOBIO LEFERSA IANSA ADELCO
3.4 ANALISIS DE LOS CANALES DE DISTRIBUCION
L &%/+/ *- -/ %' - (- )' /+'*9*,' *% +(-9( **-,'( &'(+,(> &' *%%( H*9(- -*%*++/(( %(- -//*,*- 9*/(- *
+(9/++/ P%/+/ * %*,'*'(- L( H'*9(- * ('9 9(*' ,'**- *
%*,'*'(- //,%*-> +( *% / * %%9' % ,*+/ * /**- ,'-/, &(' *%%'> ) -* &/* ( %K 9*/( * ,'-&(',*.
P%/+/ * /+H*- * %- 9*('*- ('9- * ' +((+*' *-,'
*9&'*- *- ,'**- * *-,(-> ) * 9*' /'*+, * ' +((+*' 9*-* +%'( ) * -* +(9&'*/( +( +%'/.
P%/+/ '/% U(- * %- &'/+/&%*- +'+,*':-,/+- * *-,* 9*/( *
+(9/++/ *- * +*, +( 9+H(- ()*,*- ) %*//%/*('/+ /9&(',,*> %( +% +%'9*,* (- )': ' +((+*' *%(9'* * *-,' *9&'*- ) &*-( * ,'( +*'+( * %*&-/ * *-,.
R**- -(+/%*- E- H*''9/*, * -* - H() * : ) +%'9*,*
(- )': * H+*' +&,' 9- &K%/+( *-,'( *(+/(> +(9( &('**9&%( ,'- * (*',-.
3.5CONCLUSION
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E% *-,/( * 9*'+( * '*%/09(- (- ) H+*'(- /* -('* %//%/ +(9*'+/%> *+(9/+ ) &%/+/,'/ *% 9*'+( % +% &'*,**,+' *-,' *9&'*-.E &(*9(- -*?%' * %/-/- * &K%/+( (*,/( * -/+9*,* (-) *,*+,' ) H+*'(- /* * &%/+( *'*9(- /'//'(->
,*/*( * +(-/*''( +,('*- +(9( % /++/ * % +% -* *9&%0'*-,'( &'()*+,(> * * *-,'( +-( H+*' -*+,(' * +%-* 9*/>* *- &'/+/&%9*,* H/,( &(' &'(*-/(%*-> *9&'**('*- ) 9/%/-'*+/ *-,'+,'-> -/ (%/' 9*('*- * *> */( % +(%*/( * -*/+ &-(- * *-,'( &'()*+,(.E *% %/-/- * +(9&*,*+/> (- ) -/,' *('/+9*,* *-,'(-'/%*- 9- +*'+(-> ) '(- +*, * */-,: *9 /-,/-*+H>&' %( +% (- ) /+'(- * 9*(' 9*' +( *% / * '+' 9-&K%/+(> * / * *-,- *-, '+(.E *% %/-/- * &'(**('*- *-,%*+/9(- +% * *-,(- +9&%: +( *-,'-
*&*+,,/- ) '**'/9/*,(-> ,(9( * +*, +,('*- +(9(; &'*+/(+%/> +/%/> ,/*9&( * *,'* ) ',:-.P(' K%,/9( ,'**- *% %/-/- * +%*- * /-,'/+/ -* &( -*%*++/('9*/(- * P%/+/ 9- -(-> /(('*-> * (- )' * ('9*/+/*,* ' +((+*' *-,' *9&'*- ) - *0 &*'9/,/'(- -*' *9&'*- K/+ ) '*+((+/ * *% ,/*9&(
4 ANALISIS DE LA DEMANDA
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4.1 ANALISIS DE LA DEMANDA
L *9 -* (,( ,'**- * *+*-, '*%/0 &*', &*',> *(* -* *+*-,( 349/%/- * -*+,('. L(- '*-%,(- (,*/(- -(
E+*-, P*': S('*- *% S'
L* -*'9(- * ,( % /('9+/ * (- &'(&('+/(* -*' ,/%/0 +(,(,% +(/*+/%/ ) &' /*- * *-,/( *+%-/9*,*. E-,': -,* *+*'( * &',/+/&'
QO%/,('/(
Gn!" #$%&'(%" Q
o M-+%/(
o F*9*/(
C,(- ?(- ,/** Q
o 132!
o 213!
o 314!
o 315!
o 41 6!
o 61 ) 9-
A+,%9*,* /* * % +/ * %(- @*%*- Q
o SI
o N(
E- -,* /* -* *+' * % +(9&' *% & * - H(' Q
o S/o N(
E %- K%,/9- 2 -*9-> (* +(9&'( & Q
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o P*': *% B''/(
o S&*'9*'+(
o R*%/0 *% & ',*-%9*,*
o O,'(
C,( *- *% /'*-( * - H(' % 9*-
o M*(- * 1!!.!!!
o E,'* 1!!.!!! 3!!.!!!
o E,'* 3!!.!!! 5!!.!!!
o E,'* 5!!.!!! 7!!.!!!
o S('* %(- 7!!.!!!
# ,/&( * & *- * - &'**'*+/ Q
o P F'+-
o P /,*'%
o P J%%%%
o P 9-(
o N( +(-9* &
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34 En%)#*+,"#
4.1 DEMANDA
-UE EISTIRA EN
EL TIEMPO
L D*9* *-,'(&'(+,( * *%,/*9&( /' % %0>
*/( % 9*,( *% &(%+/ * *% -*+,('> ) &(' ** *% K9*'( * 9/%/- * +(-9* & -*/+'*9*,' * &('+*,* -///+,/(.
4.2 CONCLUSION
M*/,* *% %/-/- * % *9 -* &*( &'*+/' % D*9 */-,*,* * *%-*+,(' (* +(9*'+/%/0'*9(- *-,'( &'(+,(> %( +% +(9( '*-%,(
-
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* &/* &' -*/' +( *-,'( &'()*+,(> *9- * *-&*'' * *-, -/ *9*,( +( *% &-( *% ,/*9&(> %( +% /9&%/+': 9)('*- *,- ) &(' **9)('*- /'*-(- &' *-,' *9&'*-.
5 ANALISIS DE LA OFERTA
5.1 ANALISIS DE LA OFERTA
J*9(- *+//( /-,%' &*': /*( % +'*+/ * *(+/( * *-,*,/&( * % /%%> *-, ,'*' *9- * +(9(/ % H(' * (,**' *-,'(--*'/+/(-> * ,*+/> ) * ( -* ,*' * -%/' *% -*+,('> -: +(9(,9/ H(''( +(-/*'%* * ,/*9&( ) +(-,(.
N*-,'( %/-/- * % (*', % H+*9(- ,+( +( -*'/+/( +%/ )
+*'+:> -/*( * -*K *% '*-%,( * *-,'- *+*-,-> % &(%+/(- &'**'/'> ) * *% **/+/( * +(-,( ) ,/*9&( -*' H+/ +(-9/('*-.
E *% +-( * *-,* &'()*+,(> &(*9(- 9/*-,' * % (*', ( *-+(9&*,/,/ */( * H) ' '/* * **('*- *% &'(+,( * %0(> ) *-,(- ( &** /%/' * - &'*+/( */( * *% &'(+,( *('*+*'*9(- -*' '*-+( * +*'( - +,*(':.
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1 2 ! "
12#$$$
1%#$$
1"2!#$
1#&&$#
1%!!&&
1%#$$
1"2!#$
1#&&$#
1%!!&&
2$2'2!
1 2 ! "
OFERTA VS DEMANDA (kg)
DE(ANDA )*ER+A
1 2 ! "
&2$$$
&'2$$
%&12$
'"%2
1$"!1"
"!$$$"'!$$
#"!$
&1%&!
&'$#1
1 2 ! "
DEMANDA (kg)
(EN)R (A,)R
Axis Title
KILOS
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PERIODO MENOR MAYOR DEMANDA OFERTA
PRECIO
MENOR
PRECIO
MAYOR
1 168!! 126!! 24!! 3234! 1!!! !!
2 1848! 1386! 3234! 35574 1!2! 18
3 2!328 15246 35574 3131 1!4! 36
4 22361 16771 3131 43!45 1!61 55
5 2457 18448 43!45 4734 1!82 74
5.2 PROYECCION DE LA OFERTA EN EL TIEMPO
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PR),ECCI)N PRECI)S
PERI)D) (EN)R (A,)R
5 1.!82 CLP 2! CLP
6 1.1!3 CLP 37 CLP
7 1.123 CLP 55 CLP
8 1.144 CLP 72 CLP
1.164 CLP ! CLP
1! 1.185 CLP 1.!!7 CLP
11 1.2!6 CLP 1.!25 CLP
12 1.226 CLP 1.!42 CLP
13 1.247 CLP 1.!6! CLP
14 1.267 CLP 1.!77 CLP
15 1.288 CLP 1.!5 CLP
16 1.3! CLP 1.112 CLP
17 1.32 CLP 1.13! CLP
18 1.35! CLP 1.147 CLP
1 1.371 CLP 1.165 CLP
2! 1.31 CLP 1.182 CLP
21 1.412 CLP 1.2!! CLP
5.3 CONCLUSION
S* *-&*' * %(- &'*+/(- ,* %0 -(-,*/> ) *> /%)* *% IPC )%(- +(-,(- * 9(- * (' ) 9,*'/- &'/9-.
6 PROYECCION DE LA DEMANDA6.1 PROYECCION DE LA DEMANDA
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TASA CRECIEMIENTO 12,4%
AO DEMANDA
2!15 3!2
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6.1.1 CONCLUCION
L(- %/-/- ) &'()*++/(*- * *9 +(-,/,)* % -* &'*/ 9- /9&(',,*
*%+/ * % '*,/%/ * /*'-/> ) * *,*'9/ * '
9*/ %- +&+/*- /-,%'> -: +(9( *% -',/( * &'(++/ ) *-, 9)
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/ ANALISIS DE PRECIOS
/.1 PROYECCION DE PRECIOS
0M+*!(+# $!(+# $+!+ 5 , +!(n+
ITEM CL!JARINA 5!G 18413LEVADURA 232!OTROS INSUMOS 112!
TOTAL MP E INSUMOS 21853
GASTOS DE PRODUCCION 632!GASTOS GENERALES 255GASTOS DE COMERCIALIZACION 4!32GASTOS SIN IVAPATENTESPERMISO 5REMUNERACIONES Y JONORARIOS 155!!
OTROS GASTOS INDIRECTOS 15!!TOTAL COSTO POR 50KG HARINA 51895
COSTO 1G DE PAN 76!MARGEN ESTIMADO 11 84PRECIO ESTIMAD 1G 844IVA 1 16!
PRECIO VENTA FINAL KG 1004
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7 MARCO LEGAL
LEY NM. 2!.6!6
SOBRE COMPOSICIN NUTRICIONAL DE LOS ALIMENTOS Y SUPUBLICIDAD
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7.1CONCLUSION
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8 TABLA DE COSTOS
8.1INVERSIONESE *-, -* *,%% %(- '*+'-(- /+/*'(- *+*-'/(- &' % /-,%+/ )&*-, * 9'+H * N*-,' &*':.
8.2INVERSIONES DE ACTIVOS
"#l$ V#l$ &F
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B*- 2!!.!!! 8>!1
R+ 5!!.!!! 2!>!2
E%*9*,(- * +(',* 3!!.!!! 12>!1
J('(- 3.5!!.!!! 14!>16
C9/(*, +/ -/9&%* 2.2!!.!!! 88>!
T"*+9# : /.2. : 277;31
8.3CAPITAL DE TRABAJO
8.4DEPRECIACIONES
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1 FLUJO DE CAJA
1.1 FLUJO DE CAJA ESCENARIO NORMAL
V*, 3
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V*, 15
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PRI L /*'-/ -* '*+&*' * *% ?( 2
11 CALCULO VAN TIR PRI
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12 CONCLUSION
A %( %'( *% ,'-+'-( * *-, /*-,/+/ ) H+/*( -( * %- H*''9/*,-) +,('*- 9//-,',/(- * /%)* *,'( * % ,(9 * *+/-/(*- &'*,*'9/' % +,//%/ * /*',/' ( ( * % +'*+/ * 9/+'(*9&'*->H%( +(+'*,9*,* * *-,' P*': < S('*- *% S'=> ) *(+(9( */*+/ %(- %/-/-> +%+%(- ) +(-/*'+/(*- * -'/*'( *-* %/*-,/+/ * % *9 * ,*':9(- * -* *+*-, '*%/0 *
*% '* * /%*+/ *%/9/,> &-( &(' K-* * %(- */&(->9,*'/%*-> 9( * (' ) H*''9/*,- * '**'/':9(- &' +(-(%/'*-,'(- +(-,(-> H-, ('9' -: &% * &'(++/ * (- &*'9/,/*'(&,/9/0' ,((- %(- '*+'-(- % 9/9( * *-,* +-( *,'( * %(- %:9/,*- **-,' +&+/ /-,% ) *-,' %//*0 (- 9'+ &' -: *,*'9/'*-,'( +(-,( * *, * -* +'/,*'/( * &*'-* %(- +(-,(- * *%9*'+( *-,%*+*> %('9(- *,*'9/' * *-, /*'-/ *- FACTIBLE>
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((- -: &('+*,* 9)(' * %- +/- * % //+/( * *-,* ,'((- /9(- +(9( 9*,.
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